Like in broadcast, the video your consumer is watching is the best signal of what’s on their mind. BrandID® aligns the content of the ad with the content of the video, to deliver contextual relevancy at a massive scale. A 2016 quantitative study fielded by the IPG Media Lab revealed that aligning ads with relevant content has a huge impact on advertising effectiveness.Download Report
BrandID’s ability to deliver Incremental Gross Rating Points® and Nielsen DAR tracking ensure that you can measure your digital campaign’s audience delivery with same ease as TV campaign.
The broadest range of premium entertainment content on YouTube, on reserve
First party research on the trends, tentpoles and categories that matter for your brand.
A tech and data fIrst approach to Influencer Marketing