Media Solutions,
Tailored to Your KPIs.

Zefr’s end-to-end media solutions team brings contextual video buying and planning expertise to the entire campaign process — from customized contextual campaigns, to 100’s of thousands of mid-flight optimizations, to research & measurement to make your marketing strategy more effective across the funnel.

The Zefr Media Solutions Difference

Bring TV-Like Buying to Online Video Platforms

Pick your programming on online video like it’s television — with a custom toolkit to take control in the audience share-shift away from linear television. Zefr offers fixed CPM buying, Reach/​Frequency planning, DAR/TAR audience guarantees and much more.

Brand-Specific Outcomes

With years of experience flighting contextual campaigns, Zefr’s Ad Operations and Account Services teams are dedicated to translating your overall business and media goals into optimization strategies for more effective media impact.

Research and Media Effectiveness

Beyond media metrics like VTR and CPV, our team ensures that brands are building long-term value across the funnel. Our measurement team works with industry standard measurement solutions like Google Brand Lift, Kantar Millward Brown and Nielsen to ensure your KPI’s are met, and measured, to build your brand.

Customer Success Stories

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