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Proven Success,
Across Brand and Campaign KPIs.

Customer Success Stories

Zefr & McCain Foods

Drive Full Funnel Brand Lift & +9% Incremental Sales Lift

Sony Pictures Entertainment

Generated mass awareness in a verified brand safe environment for Sony Pictures’ latest release in Spain

Zefr Drives Lower CPMs & Improved Brand Suitability

For Movistar Telefónica Hispam

Ads in Misinformation:

An Ad Effectiveness Experiment

Major Pharmaceutical Brand

Leveraged Zefr Suitability Data on Meta to Optimize Audience Strategy

Improving Performance and Acquiring New Shoppers

Via ASC with Meta and Zefr

Voices on Misinformation

A study from MAGNA Media Trials and Zefr

The Maturation Of Brand Suitability

Why Companies Must Leverage Brand Suitability Technology To Build Consumer Trust

Zefr Drives Exceptional Performance

For Mazda’s ​“Reveal of the Mazda CX-50” Campaign on YouTube

Multinational Retailer Marks & Spencer

Achieves Brand Suitability at Scale For Holiday Charity Campaign

Adidas Leveraged Zefr Measurement

To Verify Brand Safety and Brand Suitability of TikTok Campaign

Rexona Delivers an Impactful Message

Within a Brand-Safe Environment with Zefr Measurement

Creative Software Brand

Grows Awareness Through Zefr’s Brand Suitability Targeting

Zefr’s Brand Suitability Targeting

Helps QSR Chain Achieve Incremental Reach

In a Head-to-Head Test with other Approaches, Zefr Enabled

The Most Accurate Brand Suitability & Effective Brand Lift

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